Client: LLS
Project: Saint Valentine's Luncheon 2010
Challenge: Create a high-impact invitation, PSA, and event collateral to get people to attend and donate funds to the "Leukemia & Lymphoma Society's 25th Anniversary Valentine's Day" fundraiser.
Delivery: To celebrate their anniversary, a collector's item was designed, dinner-napkin-origami folded into the shape of an evening gown, and sent to each invitee with their invitation to the fashion show.
Campaign video

Invitation

Invitation all pieces
PSA
Client: LLS
Project: Clay Shoot 2010
Challenge: Create a high-impact invitation to get people to attend and donate funds to the Leukemia & Lymphoma Society's trap and skeet fundraiser.
Delivery: Custom-decorated skeets from supporters were sent, along with an invitation to attend.
Campaign video

Invitation
Client: LLS
Project: Saint Valentine's Luncheon 2011
Challenge: Create a high-impact invitation, PSA, and event collateral to get people to attend and donate funds to the "Leukemia & Lymphoma Society’s Saint Valentine's Luncheon and fashion show.
Delivery: Took the theme of La vie en Rose, "To see life better than it truly is," and used that to empower women to feel and share why they see life with a cure. To do this, volunteer women shared their stories and served as models for the campaign.
PSA
Viral video

Invitation

Website